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About Us

MarketSmart offers franchise systems, company owned chains and other multi-unit retailers a full spectrum of outsourced solutions to improve retailer performance, while decreasing the complexity of retail operations.

By standardizing, consolidating and outsourcing non-technical retail business functions to MarketSmart, our clients and their retailers are free to focus on strategic growth initiatives rather than recruiting, training and managing employees and fragmented vendors solutions. With Market Smart, our clients have a one-stop-shop to improved organizational performance.

At the heart of MarketSmart’s solutions are a team of highly accomplished professionals, each of whom is committed to our mission.

Management Team
Jason Patz
President and Chief Executive Officer
jpatz@marketsmartsite.com
Ed Shapero
VP Strategic Partnerships and Alliances
eshapero@marketsmartsite.com
George Westwater
VP Technology
gwestwater@marketsmartsite.com
Breanna Carroll
Director of National Accounts
bcarroll@marketsmartsite.com
John Davis
Director of Operations
jdavis@marketsmartsite.com
Andrew Lane
Director of Client Services
alane@marketsmartsite.com